Dine Ins

Erin

DIY Dinners

Busy people still want to eat fresh, home cooked meals… but sometimes need a helping hand, especially when it comes to complex flavour combinations. After some product testing it was clear that Erin Dine-Ins were that helping hand, and most importantly that it didn’t feel like a ‘cheat’. With that insight we created the campaign ‘You Can Cook’. Executed on TV with cinescope effect, outdoor, online and at the National Ploughing Championships.

image
image
image
image
image
image